Hi there,
Can you differentiate our solution in a way that prospects actually care about?
Buyers are bombarded with stories and messages from every side. When prospects hear similar messages from you and our competitors, they see no contrast between their choices. They don’t see how you (or anyone!) can uniquely solve their key challenges, so they buy on price.
We’re working with Corporate Visions to help us differentiate our products and solutions from the competition. And you’ve been chosen to participate in the online program Why You, which will take you a total of 3 hours to complete over 5 days.
During the course, you’ll learn how to position our solution so that it’s the single, obvious best choice from among our competitors. You’ll learn from decision science which approaches work, and which fall flat. And you’ll receive one-on-one coaching on your own pitch.
Watch the video below to learn more, and then set up your account to get started. When you’ve finished this program, be sure to let us know how you’ll apply these techniques to your opportunities!
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In well-defined categories, many companies can solve the same problems with similar capabilities and pricing. How can you make sure your solution stands out? Learn more about the importance of differentiating your capabilities in this short video.
With Why You, you’ll learn about the importance of identifying your value wedge, communicating your differentiation with telling details, and the power of story to convince buyers to choose our solution.
Set up your account and get started now!
- Click here to Enroll
- Enter CUSTOM KEY NAME in the Enrollment Key field.
- You will enter your name, job title, and email address, then click Submit Registration.
- You will receive an email from [email protected] with a link to set your password and complete your enrollment.
- Your e-learning will be listed under the Tasks menu on the homepage.
- If you return at a later date to begin your training or continue a partially completed course, you must log in at the following link: https://cvi.allego.com/. Bookmark this link for future logins. If you have questions, email [email protected].
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